The 11th CinemaCon Trade Show took place in Las Vegas, NV, where BBI showcased its industry expertise on best-selling products while engaging with key retailers, distributors, and notable personalities, making it a resounding success.
The BBI team participated in the 11th CinemaCon Trade Show from April 24-27 at the Caesars Palace in Las Vegas. CinemaCon is the official convention of the National Association of Theatre Owners (NATO), and this year's event drew over 6,000 industry professionals from around the world.
BBI's team included Theater Director Bob DeFeo, Senior Vice President of Special Markets Vinny DiBetta, Vice President Andy Dixon, Vice President of Marketing & Distribution John Seeberger, and Business Relations Manager Richard Walters. Together, they effectively presented the manufacturer's products and demonstrated their extensive knowledge in the industry. Additionally, they collaborated with a major client, sharing a booth, and successfully conducted 21 meetings with key retailers and distributors such as AMC, Cinemark, Regal Cinemas, and Vistar.
The show attracted many famous faces, including Oprah Winfrey, Margo Robbie, Ryan Gosling, Sydney Sweeney, Leonardo DiCaprio, Glen Powell, Jennifer Lawrence, and Dakota Fanning.
Bob DeFeo, BBI Theater Director, expressed his enthusiasm at the event's Success and stated – "It was great to see the return of everyone involved in the theater channel at CinemaCon. Sharing great products and supporting many theater chains with our clients."
The CinemaCon Trade Show provided a competitive, high-stakes market for cinema owners worldwide. The event offered the latest and most important advances in theater equipment and concession products. It attracted decision-making cinema owners and executives looking to make their theaters the "go-to" destination.