BBI Drives Impact at the 2025 Sweets & Snacks Expo

BBI made a powerful mark at the 2025 Sweets & Snacks Expo with a standout presence, milestone celebrations, and meaningful industry collaboration.

The 2025 Sweets & Snacks Expo, held May 13–15 at the Indiana Convention Center in Indianapolis, brought the confectionery and snacks industry together for three dynamic days of innovation, insights, and global connection. Hosted by the National Confectioners Association (NCA), this world-class event featured over 1,000 exhibitors, 400+ innovative product launches, 40+ education sessions, and more than 15,000 potential connections.

BBI showed up in full force with over 70 team members representing our clients, strengthening relationships, and fueling momentum across the show floor. From high-value meetings to engaging booth conversations, our presence reflected BBI’s commitment to category leadership and strategic growth.

A major highlight was the 20th anniversary of the BBI / Vistar Customer Appreciation Dinner, held Tuesday, May 13, at Tony’s of Indianapolis – Steakhouse & Seafood. This special evening marked two decades of honoring the partnerships that drive our collective success. In a warm and elegant setting, guests enjoyed signature cocktails, delicious carving stations, live entertainment, and heartfelt conversations. The event served as a powerful expression of gratitude to our valued clients and partners and a celebration of the enduring relationships that continue to shape our industry.

BBI was also proud to once again sponsor the Young Professionals Network Late Night Event on Wednesday, May 14, at Pins Mechanical in the lively Bottleworks District. Open to attendees 40 and under, this lively event featured interactive games, great food and drinks, and a fun atmosphere designed to foster networking among the next generation of industry leaders.

To everyone who joined us, thank you for making the 2025 Expo such an unforgettable experience. Your energy and support continue to inspire us. Here’s to another year of growth, partnership, and innovation. See you in 2026!

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