From Grocery to Special Markets and beyond, Here’s What Food Brokers Do Best
If you are a candy or snack manufacturer and make a terrific product, chances are you do not know how to get it on shelves in grocery, value/discount, or convenience stores. You also don’t know much about micro markets, vending machines, or how to place your product on airport shelves.
That’s where a food broker, or sales agency, comes in. Food brokers connect food manufacturers with distributors, customers, and retailers to negotiate prices, terms, and delivery details.
Because specialty food brokers like Burdette Beckmann Inc. (BBI) focus on a specific selection of food categories - in our case, primarily candy and snacks, and within a selective number of sales channels, we can offer deep market knowledge, more value-added services, and personalized attention.
Manufacturers can benefit from BBI’s comprehensive omnichannel initiatives and see these results:
P & L Improvement
We can provide perspective on negotiating with customers so that you get an improved return on investment.
We can forecast seasonal, extraordinary, and everyday demand, helping to smooth production.
We’re experienced in innovative promotion techniques tailored to each sales channel and specific customers.
We have a large share of space that affords us a “seat at the table” when planograms are decided.