Sweets & Snacks Expo Overview

A look at the 2026 Sweets & Snacks Expo’s first year in Las Vegas, where BBI brought 70+ associates to support clients and partners. With 17,500 attendees, 1,000+ exhibitors, and nearly 500 new innovations, the event highlighted the fast-moving future of snacking.

BBI was on the show floor throughout the Las Vegas debut of the Sweets & Snacks Expo, connecting with clients, exploring the latest innovations, and emerging trends shaping the future of snacking.

We hosted our Annual Customer Appreciation Dinner with Vistar to thank our clients and partners for their continued support. The evening brought industry peers together during one of the most important weeks in snacking, centered on connection, appreciation, and strengthening relationships across the industry.

BBI proudly sponsored the Women’s Leadership Breakfast, a powerful gathering focused on leadership, connection, and advancing women across the industry. The event highlighted the importance of strong voices, shared experiences, and continued growth opportunities for women shaping the future of snacking and beyond.

As a proud sponsor of the Kettle Awards, BBI helped celebrate industry leaders driving innovation and impact across the confectionery space. We also congratulate Elaine Wu of Amos Sweets for receiving the Impact Award in recognition of her innovation and industry contributions.